ACCA Certification Complete Practice Test 2026

Microeconomics primarily focuses on the functioning of individual markets and business environments. It examines the behavior and decision-making processes of individual consumers and firms, analyzing how they interact within specific markets. This includes studying supply and demand dynamics, pricing strategies, competition, and consumer preferences.

By zeroing in on the actions and interactions of various economic agents, microeconomics provides insights into how these elements shape market outcomes and impact resource allocation. This granular perspective allows for a better understanding of how individual choices influence broader economic trends and policies, setting it apart from other branches of economics that deal with aggregate outcomes, such as macroeconomics, which looks at the overall economy, government policies, and large-scale trends.